Empowering Nonprofits Through Outcomes Training
In an effort to enhance the effectiveness of nonprofit organizations in the Great Lakes Bay Region, leaders from four regional United Ways—United Way of Bay County, United Way of Gratiot & Isabella Counties, United Way of Midland County, and United Way of Saginaw County—united to offer a pivotal training session focused on program measurement and outcomes. This initiative was made possible by a generous grant from the Michigan Health Endowment Fund.
On July 23, 2024, the Isabella County Commission On Aging in Mt. Pleasant served as the venue for the Outcomes 101 session, which attracted over 20 participants eager to expand their knowledge in data-driven program evaluation. This session marked the first of four training opportunities provided to local nonprofit organizations, and it was led by Dr. Emma Powell, Faculty Member and Director of the Center for Nonprofit Leadership & Development at Central Michigan University.
The Mt. Pleasant Outcomes 101 workshop was designed specifically for those new to the concept of using data to measure success. It catered to individuals and organizations that have yet to establish comprehensive outcome measures or who are just beginning to explore the benefits of data-based outcome tracking. Dr. Powell’s session was a deep dive into the best practices for outcomes measurement, providing invaluable insights into how nonprofits can effectively utilize data to tell their story and demonstrate their impact.
Throughout the session, attendees were guided through the essentials of creating and tracking outcomes, learning how to set meaningful objectives, and using data to drive decision-making. The training emphasized the importance of measuring success not just by outputs, but by the tangible changes and improvements achieved through their programs. Participants left with a clearer understanding of how to apply these concepts to their own work, equipped with the tools and strategies necessary to boost their outcomes tracking capabilities.
This training represents a significant step towards building the capacity of nonprofit organizations in the region, enabling them to better measure and communicate their success. As these organizations implement the skills and knowledge gained, they will be better positioned to demonstrate their impact, secure funding, and ultimately, drive positive change within their communities.
The collaboration among the four regional United Ways and the support from the Michigan Health Endowment Fund underscore a shared commitment to strengthening the nonprofit sector and fostering a culture of continuous improvement and accountability.
